Customer requirements need to be met, as well as manufacturing standards and marketing considerations. All these responsibilities must be taken on by the design team before any further advances can be made towards the final production design can be finalized. .
In particular the product design effects the manufacturability and reflects the ultimate environmental responsibility of the company that produces the product. It is no longer sufficient for a business to produce a good, or even an excellent product at an inexpensive price. .
Consumers want to know that the manufacturing process is fair and equitable for the workers, the country that houses the factory, and that the materials used and the manufacturing process is environmentally sound. These are practices that the advertising department uses when releasing and promoting the product in the global marketplace. Products that do not have these concerns built in from the start turn into a scandal, not a success story. .
References
Evens, L. (n.d.). Manging for Quality and Performance Excellence (8th Edition ed.). Cengage Learning.